[PRESS RELEASE] App-Promo makes application marketing a focal point for upcoming BlackBerry DevCon Europe allowing developers to think about the business side of mobile

Leading app marketing firm offers tools and services and sessions to DevCon participants (Feb 7/8, 2012) to help educate and equip developers with what they need to succeed in today’s app market

Toronto, Ontario, Canada (PRWEB) February 06, 2012

App-Promo, a proud sponsor of BlackBerry® DevCon Europe, is making sure that developers don’t leave this year’s conference without understanding that app success is as much about code as it is about business. The firm is committed to working with the attendees giving away services, tools and providing free app consultations at their sponsorship booth.

Gary Yentin, CEO and Founder of App-Promo, will be speaking on a panel February 8, 2012 at the event on “Creating the Most Successful Monetization Strategy” covering how BlackBerry App World™ can be leveraged to promote your app including carrier billing and subscription services. He joins other industry experts from Bango, Nobex and Vodaphone.

App-Promo has made their app marketing education tool, the App-Promo app, free for the week of BlackBerry® DevCon Europe. The app which provides the secrets to app marketing through articles, tips, case studies and a 101 tutorial series usually retails for $6.99 Euros. The app can be downloaded directly from the BlackBerry App World™.

“App-Promo was created based on the notion that many apps are being developed but very few are being thought of as products that need to both have a strategy to make money and marketing efforts. We are pleased to be able to drive this point home at this year’s BlackBerry® DevCon Europe and to work directly with developers from all over the world to help them succeed” says Gary Yentin.

To further communicate their commitment to aiding developers in their quest for app success, App-Promo is also providing free one-on-one app consultations at their sponsorship booth giving immediate guidance on app strategy and app marketing to help point developers in the right direction. And one lucky developer will win a Bronze Marketing Package from App-Promo during the App Circus event giving them access to an App-Promo expert for a one-time app strategy and marketing service retailing $5,000 Euros.

App-Promo is a leading app marketing and app strategy firm based in Toronto, Ontario, Canada. Founded in 2010, App-Promo’s mission is to assist global brands achieve success with their mobile apps across platform.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

www.prweb.com/releases/2012/2/prweb9163988.htm

[PRESS RELEASE] App-Promo Reveals the Secrets of App Marketing to Windows Mobile Developers

App-Promo app launches on Windows Mobile platform providing tips, articles and tutorials on how to succeed as an app owner in today’s marketplace

Toronto, Ontario, Canada (PRWEB) January 18, 2012

App-Promo, a leading app strategy and app marketing firm, announced today the official launch of their Windows Mobile version of the App-Promo app. The App-Promo app is an effective tool for app owners, brands and developers alike to learn the secrets of app marketing in order to increase downloads and overall app success in the marketplace. The app is also available for sale for iPhone, Android, BlackBerry and Nokia QT for $6.99 in app stores or by visiting http://www.app-promo.com/mobile.

The Windows Mobile App provides tips, articles, case studies and a 101 series aimed to educate and equip the mobile app owner on how to promote and market their application in order to increase discovery and ultimately downloads and activity for their application. Topics related to app store optimization, search engine optimization, social media use, PR and blogger outreach and contests and promotions are covered.

App-Promo has helped many brands and app owners increase their market presence of their app to their target audience. The goal of the app was to take this experience and expertise and package it up in an affordable product that would reach a wider audience. Launching a version on the Windows Mobile platform is a key part of this plan seeing that the app is now available in five of the major mobile app storefronts.

The App-Promo app can be found in the Windows Market for download at $6.99.

App-Promo is a leading app marketing and app strategy firm based in Toronto, Ontario, Canada. Founded in 2010, App-Promo’s mission is to assist global brands to achieve success with their mobile apps across platform.

http://www.prweb.com/releases/2012/1/prweb9115197.htm

[PRESS RELEASE] Highly Addictive Word Association Game, iAssociate 2, Celebrates One Million Downloads of their iPhone Application

Popular iPhone game continues to gain thousands of new players daily with over 100,000 active users.

Turku, Finland (PRWEB) December 19, 2011

Finnish gaming company, TicBits Ltd., announced today that their widely popular word association iPhone app has been downloaded over one million times from Apple’s App Store. iAssociate 2, is a highly addictive word association game where players have to figure out words or phrases that are related to one another. The free app comes with over 10 hours of levels to sharpen your mind with additional levels to purchase.

The 1 millionth milestone is the highlight of a very successful year for iAssociate 2. This summer, ABC’s Good Morning America featured the game in their report on how to keep your kids’ brains sharp. And celebrity talk show host, Ricki Lake, named it one of her new favorite apps on a live interview via uStream. Popular gaming site, SlidetoPlay.com, gave it a 4/4 stating the app was “”way more fun than word association has any right to be. A Must Have!”.

“We’re really excited to reach the million downloads milestone for iAssociate 2. This is a testament to how well the formula for the game works and we’ll continue improving it even further and add even more great levels to the game,” says TicBits’ CEO, Fredrik Wahrman.

TicBits is also seeing tremendous growth in activity within the application with thousands of new players added daily and over 100,000 active players. This is thanks to the number and variety of themed levels within the app. iAssociate 2 was just recently updated with new levels for purchase. Among the available levels is the timely Winter Wonderland, a holiday themed level full of winter associations from snowball fights to Santa Claus.

iAssociate 2 is also available for the iPad as iAssociate 2 HD and is an extremely successful application on Facebook. Additional platform support is something currently in the works.
iAssociate 2 is a free application for the iPhone and iPod Touch. Download it today from the App Store: http://bit.ly/vLxHAu.

TicBits Ltd. is a Finnish game development company that was founded in April 2010. TicBits main focus is developing social and casual games for the iPhone, Android and Facebook platforms including iAssociate2, Sudoku, Minesweeper, Solitaire and Mahjong. To date TicBits games have been enjoyed by millions of gamers worldwide. Follow TicBits on Twitter at @TicBits.

http://www.prweb.com/releases/2011/12/prweb9048959.htm

Dice Interview with Tom Emrich: Tips to Enhancing Your App’s Visibility in the Android Marketplace

Check out this video of our very own Tom Emrich’s interview with Dice Network at AnDevCon II. The number one issue and concern of Android app developers is how do I get my app discovered and distributed. If your app is not one of the top 50 apps in the Android Marketplace, no one knows it exists. At the Android Developers Conference, or AnDevCon, in Burlingame, California, Tom Emrich and his colleague Gary Yentin of App-Promo, a PR and marketing firm for apps, offered up some advice.

Dice Interview with Gary Yentin: How to develop a paid media strategy to increase discovery of your mobile app

Check out this video by Dice Network interviewing Gary Yentin at AnDevCon II following up from App Promo’s presentation on Android Marketing & Discovery. Gary focuses this interview on how to develop a paid media strategy to increase discovery of your mobile app.

The number one problem every app developer has is how do they get people to actually discover their app. In a very popular session at the Android Developers Conference (AnDevCon) in Burlingame, California, Gary Yentin, CEO and Founder of App-Promo talked about paid media as being the most effective way to get people to download and use your mobile app.
Yentin explained that getting paid media to work for you is a science. You need to constantly work it and measure and test and play with your creative.

Mobile Industry Review of Tom Emrich at BlackBerry DevCon Americas 2011

Mobile Industry Review caught up with Tom Emrich at BlackBerry DevCon Americas 2011 where App Promo was a sponsor and speakers for the event.  Tom breaks down what App Promo is all about and why developers need to focus on app marketing to succeed.

http://youtu.be/VNt1OtjqmvM

The Record Article: Standing Out Is the Challenge for App Developers

The KW Record, hometown of RIM and our very own Tom Emrich, featured App Promo after meeting with us at BlackBerry DevCon Americas where we were sponsors and speakers.

A snippet:

“SAN FRANCISCO – It should come as no surprise that there is a healthy dose of Canadian content among the companies displaying their wares at Research In Motion’s huge developer conference here.

After all, RIM is based in Waterloo and does a lot of its business in Canada.

Of the dozen or so companies with display booths in the conference’s Mobility Pavilion, three are from the Toronto area – Polar Mobile, the New Toronto Group and App-Promo.

Helping mobile apps developers market their creations on the BlackBerry, iPhone and Android smartphones is the job of App-Promo.”

To read the full article, visit The Record online.

 

[PRESS RELEASE] App-Promo Releases Application to Assist Developers in App Marketing

BlackBerry® DevCon Americas Sponsor, App-Promo, equips developers with app marketing & promotion tools to solve the problem of app discovery at this year’s conference

San Francisco, California (PRWEB) October 17, 2011

Developers will walk away from this year’s BlackBerry® DevCon Americas with more than just the latest in APIs and coding to build BlackBerry® applications. App-Promo, a leading app marketing and promotions firm, announced today that their newly launched app marketing application is complimentary to all BlackBerry DevCon Americas participants this year. The content-based application, which usually retails for $9.99 USD, packages up tips, tricks and techniques App-Promo uses to bringing success to their clients including previous BlackBerry® Super Apps Challenge winners.

“With the increase in developers and applications in stores, app discovery is as important as development for application success. App owners need to look for opportunities to actively market their application in order to see success,” explains Gary Yentin, CEO and Founder of App-Promo. “We are finding that not everyone can afford a full fledged marketing campaign which is why we developed the App-Promo app making marketing tools more accessible to the developer community.”.

The app presents marketing information in various forms for the reader from daily tips parceled up like “marketing vitamins” sure to quickly boost app activity to real-life case studies of app’s that have seen success with marketing. App-Promo has also created a must-have 101 learning series that covers all 10 of the marketing principles including the how to work with media & bloggers, effective social media opportunities and the keys to effective paid media use.

The App-Promo app will be available as FREE download on BlackBerry App World™ during BlackBerry DevCon Americas, which runs from October 18 – 20.

App-Promo is an official sponsor of BlackBerry DevCon Americas 2011 and the BlackBerry Tweet-up which will be held on Wednesday, October 19 from 5:30-7PM. They will also be holding a session at BlackBerry DevCon Americas on “Solving the Challenge of App Discovery” on Tuesday October 18 at 1PM.

http://www.prweb.com/releases/2011/10/prweb8882749.htm

[PRESS RELEASE] App-Promo, a leading mobile app marketing firm, gives one lucky app owner the chance to win $5000 in app marketing services

Facebook page contest is just one of the ways App-Promo is making marketing more accessible to small business app owners

Toronto, Ontario, Canada (PRWEB) September 28, 2011

App-Promo, a full-service mobile app marketing and PR firm based in Toronto, Ontario, launched a contest on their Facebook page today to give $5000 in app marketing services to one lucky winner. Entrants need only give their name, email address, app name and URL to enter. One winner will be drawn when the contest ends October 31, 2011.

As part of the marketing package giveaway, App-Promo will work with the winner to understand the app: it’s purpose, differentiator and objectives, to create a custom campaign designed to maximize results and help the app succeed.

App-Promo will utilize marketing tactics that have proven them success in past campaigns. A marketing campaign consisting of PR & blogger outreach, product page optimization and use of third party app stores and search engines are among the strategies that will be employed for the winner to increase downloads for the app.

“This contest is especially helpful for small business developers and app owners who understand the value in marketing their application but don’t have the budget or bandwith to really push the needle,” says Gary Yentin, CEO and Founder of App-Promo. “We are excited to be able to give this opportunity to an app that could be the next Angry Birds or Talking Tom but just doesn’t have the knowledge or time to make it happen.”

The contest is just one element of a campaign aimed to make app marketing and promotions accessible to the developer and app owner community at large. App-Promo recently launched their new application, the App-Promo app, a content-based application with resources to learn how to market and promote an application. The app is available now via the Android Market, BlackBerry App World or Nokia Ovi store for a promotional price of $6.99. The iPhone version of the app is expected to launch later this Fall.

To enter the contest or review the rules and regulations, go to the App-Promo Facebook page (http://www.facebook.com/apppromo) and click on the “$5000 Contest” tab. The App-Promo application can be easily downloaded on Android, BlackBerry or Nokia devices from their platform stores or by visiting http://www.app-promo.com/mobile-app.

This promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook.

http://www.prweb.com/releases/2011/9/prweb8831896.htm

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