Clients in the News

Mobile apps see a surge in consumer use and spending

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Consumers spent $100 billion on mobile apps faster than ever this year and emerging markets saw a big increase in app use.

The mobile app market continues its rapid growth as consumers spend more time and money on apps than ever before, according to data.ai’s latest quarterly research. Consumers spent $100 billion on mobile apps faster than ever in 2023.

AI is here. In the third quarter, two of the top three breakout apps by download growth were AI-powered: ChatGPT and Remini, a photo editing app that uses AI to enhance photos. This trend is likely to continue as AI technology becomes more sophisticated and affordable.

Other standout areas of growth and top apps in the last quarter include:

  • Fitness apps: Strava, AllTrails, onX Hunt, and Runna.
  • Social apps: Instagram.
  • Video streaming apps: ReelShort.
  • Games: Monopoly GO.

Why we care. It might seem self-evident, but more and more consumers are using their smartphones to access the internet and interact with brands. If your brand doesn’t have a focus on mobile-first marketing, perhaps it should.

Downloads: Does the public want a better-managed version of X/Twitter? Threads, the microblogging social app launched by Meta at the start of the quarter, skyrocketed up the charts, reaching 150 million downloads faster than any other app in history. This was enough to propel it to the top spot by overall downloads in the quarter with 236 million, just ahead of TikTok’s 229 million downloads in the quarter.

However, it’s important to note that 80% of these downloads came in July, the first month of its launch. This suggests that Threads’ initial popularity was largely due to its reliance on Instagram’s large base of users to port over easily. In August and September, downloads declined to 25 million and 19.5 million, respectively.

Two other apps to pay attention to:

  • Temu: The shopping app continued its ascent in Q3. It climbed to the #3 spot after ranking as the #5 breakout app in the first half of this year. It was the top breakout app across European Union markets like France, Germany, Italy and Spain (as Threads is not yet available in the EU).
  • TikTok Music: Another app to keep an eye on is TikTok Music, which soft-launched in Brazil, Indonesia, Mexico, Australia and Singapore during Q3. It was the #10 breakout app in Brazil during the quarter.

Another notable trend is the increasing popularity of apps from and in emerging markets. In the third quarter, three of the six markets where consumers spend more than five hours per day in apps were in APAC: Indonesia (six hours!), Thailand and India. 

Constantine von Hoffman on October 17, 2023 at 3:40 pm

All you need to know from WWDC 2023

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Here is everything you need to know from today’s WWDC Conference. A major push to #VR and the #Metaverse with Apple Vision Pro. Lots of news to review and digest.

App Store Fees Fall Again!

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App Store Fees Fall Again! Check out the recent article from the Developers Appliance

https://www.developersalliance.org/news/app-store-fees-fall-again

It’s awesome to see more price decreases … before the government dismantles our industry.

Kudos to our app store partners for another round of price cuts! While most devs are less fixated on app store fee formulas and more on the services and tools they offer, falling fees are always a welcome surprise. Apple and Google are now taking turns sweetening their deals and fine-tuning what and how apps are treated based on evolving app monetization schemes. We’ll leave it to Google to give the details – see their blog post for more – but this is another clear sign that platforms recognize that developer success is their success too.

For years, app store competition has focused on the “supply-side”; trying to build the best tools, offer the best community experience, engage better or address store mechanics and add new features. More importantly, the underlying platforms are competing for consumers, and that means a growing demand for new features and the apps that capitalize on them. This was exactly what devs needed in a growing industry. Fees have been less of a focus – mostly because those developers most impacted are highly lucrative and successful franchises themselves. This latest round of fee cuts opens up many new monetization strategies and makes it easier for those on the cusp of success to breakthrough. Nothing but good news there!

Contact App Promo today on how we can save your money and make you more money this holiday season 🎄

This Application is a must ! Please upvote it on @producthunt

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This application is a must—>A.B.Collab: A business network focused on lead-gen via collaboration

A.B.Collab aims to make it easier and faster for you to find new leads. Cold calling results in a 1-3% success rate, and it’s abusive to both parties. When that same connection is made with a warm intro or referral, the rate jumps to 40%.

A.B.Collab is a business network designed by sales pros to help you close more deals through collaboration. We are a community of professionals focused on individual goals while helping others along the way.

How it works:

– Submit a targeted request to the community

– Other members review your request and contact you directly if they can help

– If you find success, repay the favor by helping others find leads they need

Discover a professional network focused on creating a rising tide of opportunity.

Benefits

– Work with a community of peers that want to help you succeed

– Feel good about helping others access hard-to-find leads

– Focus only on what matters most

– Use the spirit of collaboration to find leads and experts

Please upvote it on @producthunt https://www.producthunt.com/posts/a-b-collab  Please upvote it on @producthunt

@AppPromo named one of the top 50 Mobile App Marketing Agencies.

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@AppPromo for the 3rd year in a row as been named one of the the top 50 Mobile App Marketing Agencies, by Mobile App Daily. Thank you to all our valued clients, because without you, we would not be here. Through good times and bad times we have always put our customers first, and especially during these difficult times, we are here to help app owners make the most of  their applications and also making the most money $$$ possible.  🎄 Have a joyous and safe holiday season! 🎄

 

UROn Social Challenge Platform Sees Rapid Growth While More People Are Staying Home and Downloading Mobile Games While Social Distancing During the COVID-19 Pandemic

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TORONTO, June 9, 2020 /PRNewswire/ —

A small Toronto based start-up has created the world’s first social challenge platform called UROn. The platform has seen rapid growth in downloads and engagement of its mobile application (http://www.uron.io) which launch in March of 2020 in the midst of the COVID-19 pandemic. The application is currently available in the Apple AppStore and Google Play Store

URON GROWTH
URON GROWTH
URON.IO
URON.IO

“We were surprised to see user growth of over 327% which exceeded our expectations,” said Jack Garabedian CEO of UROn. It has been rewarding to see users embrace and engage with the platform while staying at home and social distancing but still have the opportunity to interact with friends and family.”

With the UROn platforms users are encouraged to

  • Create freeform challenges with friends.
  • Get on the rewards board to win REAL PRIZES!
  • Get on the leader board for bragging rights!
  • Like and Comment on your friends posts or ask to Join In on their challenge!
  • See if you can win enough coins to be a UROn billionaire!

About URon

UROn is the world’s first social challenge platform. It’s a fun and simple way to capture challenges with your friends and share them with the world. Instead of a news feed or a picture feed, we have a challenge feed! To make it more interesting we’ve added virtual coins and fun emoji’s you can use to put a wager on your challenges keeping it risk-free and fun for all ages. Every registered user is given 100 UROn coins to start challenging your friends. Are YOU up for a Challenge?!

For Media Enquiries Contact:

Gary Yentin
241357@email4pr.com 
416-464-2223
http://www.uron.io

SOURCE UROn.io

NYNJA Group to Launch Utility Token Powering Decentralized Labor Marketplace on Bitmart August 15

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With the listing of NYNJA’s utility token NYNJACOIN (NYN) on Bitmart, the company seeks to build a viable stable token economy to power the future of work via its freelance marketplace

HONG KONG, July 23, 2019 /PRNewswire/ — NYNJA, a blockchain development and software company is set to launch their cryptocurrency on one of the globe’s largest cryptocurrency exchanges, Bitmart, to build a viable stable token economy to power the company’s distributed labor marketplace. With its existing software application, NYNJA allows teams to work better, through improved collaboration and communication for remote workers. With the addition of the distributed labor marketplace, teams will have the added benefit of being able to hire and scale elastically and rapidly.

NYNJA App

NYNJA App

NYNJA Coin
NYNJA Coin

 

NYNJA is currently available for download for iOS, Android, PC and Mac. The company has an aggressive roadmap to launch a crypto wallet for peer-to-peer payments and crypto storage as well as NYNJA’s decentralized labor marketplace in the next two quarters. When the NYNJACoin is launched, businesses will have real time access to thousands of remote workers, including the ability to pay with Bitcoin, Ethereum, credit card or using NYNJACoin at a discounted rate. NYNJA’s innovative blockchain-based talent assignment and arbitration engine allows businesses to tap NYNJA’s labor marketplace to find the best possible talent for whatever task they have, in real time. By pairing businesses with the past possible talent available across the entire available talent pool, NYNJA accelerates the pace of hiring and ultimately of getting the job done.

“Imagine you could hire a designer, a web developer, or a blogger as simply and as quickly as you would hire an Uber. But unlike existing platforms that really act like job boards, NYNJA will find the absolute best available talent on the marketplace for your project based on their reputation stored on the blockchain,” said NYNJA’s Co-founder and CEO, JR Guerrieri. Adding, “NYNJACoin allows both businesses and professionals to transact at scale in a way not currently possible. By listing our utility token on Bitmart we have a partner exchange with the global reach and audience, especially in South Korea, China and the United States to make the most dramatic impact possible, to accelerate the future of work.”

NYNJACoin (NYN) launches on August 15 on Bitmart. Accounts can be created to trade NYN on www.bitmart.com.

About NYNJA Group Limited
NYNJA Group Limited is a Hong Kong-based company creating the first international cross-platform communications app with a built-in cryptocurrency marketplace and cryptocurrency wallet. The NYNJA app combines voice, text and visual messaging with robust business management and e-commerce features, all powered by its own financial ecosystem and cryptocurrency, NYNJACoin. With NYNJACoin, users can exchange freelance services and virtual goods, as well as access exclusive content and earn tokens for viewing ads or using branded material.

For more information on the NYNJA app, please visit: https://www.nynja.io/.

For Media Inquiries:
Gary Yentin
416-464-2223
218625@email4pr.com

SOURCE NYNJA Group Limited

Related Links

https://www.nynja.io

SPOTTED! Toronto Students Getting ZOOTCHed! ZOOTCH App Helps Users Connect Instantly Without Exchanging Personal Information

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ZOOTCH is a unique smartphone app that lets you instantly communicate with people close by, even if they’re not in your contact list.
TORONTO, ON – Over the next two weeks, ZOOTCH, a unique smartphone app that lets you make connections without contacts, has deployed their ZOOTCHmobile in Toronto to show Canadians that safely expanding their network and making friends out of strangers can be as simple as a quick download and a few screens taps.

Whether in a restaurant, a park, at the library, or in a classroom, starting a private conversation or a group chat with fellow ZOOTCHers is easy and instant. Users can instantly communicate with people, whether they are 10 meters or 200 meters away, even if they’re not in your contact list. The app will keep track of the last 100 contacts they have crossed paths with.

Things you won’t find on the ZOOTCH app include monthly subscriptions or in-app purchases and no pop-ups either. ZOOTCH wants users to spend the time making connections, not fielding ads. And with safety and security in mind, everything posted to ZOOTCH stays 100% secure and encrypted.

The ZOOTCHmobile will be at York University and University of Toronto over the next two weeks with street teams handing out coffee, t-shirts, winter hats, and more.
York University
Monday, March 11 – Wednesday, March 13 | 10:00AM – 4:00PM
University of Toronto
Monday, March 18 – Wednesday, March 20 |10:00AM – 4:00PM
SOCIAL
@zootchapp | #zootchapp | #zootchmeFor more information, B-Roll Video, or images visit https://www.zootch.com or contact Amanda Gun-Munro, AGM*PR at amanda@agmpr.net or Gary Yentin at gary@app-promo.com.
ABOUT ZOOTCH
Launched in 2019, ZOOTCH is a unique smartphone app that lets you instantly communicate with people close by, even if they’re not in your contact list. ZOOTCH is free and can be found in your App Store and Google Play store!

ABOUT APP PROMO
App Promo is a marketing and promotional agency helping hundreds of developers, brands, advertisers and content providers take their app to the next level. As innovators in app strategy, marketing and monetization, our mission is to educate and empower the app community at large on the necessary strategies and tactics required to make a business out of app development. Our team has years of proven experience in strategy, marketing and increasing revenue for companies with their digital offerings. We provide services to increase discovery, optimize revenue and better position applications to set them up for success. For more information visit www.app-promo.com

Apple App Store caps record-breaking 2018 with blockbuster holiday week

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Customers Spent $1.22B During the 2018 Holiday and Kicked off 2019 With a New Single-Day Record on New Year’s Day

A collage of the year’s best-selling apps.
Apple today announced that App Store customers worldwide set new spending records over the holidays, wrapping up a record-breaking year. App Store spending topped $1.22 billion between Christmas Eve and New Year’s Eve. Customers also spent over $322 million on New Year’s Day 2019 alone, setting a new single-day record.
“The App Store had a record-breaking holiday week and New Year’s Day. The holiday week was our biggest week ever with more than $1.22 billion spent on apps and games, and New Year’s Day set a new single-day record at more than $322 million,” said Phil Schiller, Apple’s senior vice president of Worldwide Marketing. “Thanks to the inspiring work of our talented developers and the support of our incredible customers around the world, the App Store finished off an outstanding 2018 and kicked off 2019 with a bang.”
Apple announced Wednesday that the App Store helped drive Services revenue to an all-time record in the holiday quarter. Apple services set new all-time records in multiple categories, including the App Store, Apple Music, Cloud Services, Apple Pay and the App Store’s search ad business.
Gaming and self-care were the most popular categories of app downloads and subscriptions during the holidays. Globally, multiplayer games including Fortnite and PUBG were among the top downloaded games over the holidays, along with Brawl Stars, Asphalt 9 and Monster Strike. Productivity, Health & Fitness and Education apps are already capturing the attention of customers in the first few days of the year with 1Password, Sweat and Luminosity charting in their respective categories.

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