@Apppromo was pleased to be interviewed by Chase Collum from AllVoices at @Adtech NYC 2013. Enclosed is the article for all to enjoy!
Beijing, China (PRWEB) September 06, 2013
Welcome to Pocket Fort, a futuristic, strategic war game packed with fort development, troops training and multiple modes of battle, all packed into a mobile game that invites players to build, attack and conquer kingdoms—all from the palm of their hands.
Pocket Fort invites players to build an indestructible fortress through the collection of gold and energy. Players guard their resources with barbettes, towers, missiles, bombs and obstacles.
The best offense is a good defense. As players develop their individual forts, more powerful military units will be unlocked. Players can then form an army with gunners, snipers, bomb sweepers and other troops, and boost their advanced military capabilities. Battle against players worldwide and be awarded with victory battle medals.
A friend in need is a friend indeed Players are invited to join an alliance or create their own alliance, ask fellow player for help, and can send reinforcement troops when their friends are in trouble.
China-based mobile app creator, Kongzhong Games, developed Pocket Fort as part of their mission to transform everyday life into a mobile playground. Lead developer Pan Xin said: “We wanted to take favorite titles like Clash of The Clans and Puzzle Dragons to a new, futuristic level that is adventurous and strategic, and to connect people around the globe through play.”
To celebrate the Android launch, Kongzhong Games is offering Pocket Fort for free for a limited time only. The app can be downloaded from the Google Play at https://play.google.com/store/apps/details?id=com.noumena.andorid.pocketfort.m1en.na.
For more information, please visit http://kdzz.kongzhong.com/en/ or like our Facebook pagehttps://www.facebook.com/pocketfortmobile or follow us on Twitter @PocketFort.
App-Promo is proud to see our client’s application @Shanatovaapp application (www.bit.ly/shanatovaapp) get such great reviews and feedback. The marketing campaign, focused on social media (Twitter and Facebook) has been extremely successful and demonstrates the power of social media marketing for mobile applications.
@Apppromo was proud to present today at MobilePersonas-The New Canadian Family in Toronto, With an audience well over capacity, the room was filled with top canadian agencies and brands. Lots of questions were raised and answers and the summary of the day can be reviewed by the enclosed presentation-Mobile Personas 7/25. The full report is available at www.mobilepersonas.com
Insights on Key Mobile Consumer Segments in Canada to be discussed at launch event of research report in Toronto on July 25th, 2013 at TIFF Bell Lightbox.
Toronto, Ontario (July 8, 2013)- As mobile becomes an increasingly important part of everyday life for Canadians, there is a much greater need for advertisers, publishers and brands to gain Canadian specific insights into those who use mobile. In response to this need, App-Promo, BrandSpark International and Tapped Mobile have partnered to conduct a detailed research study on the mobile habits of three key Canadian personas: Mobile Moms-The Hockey Mom, Digital Dudes-The Digital Dad, and Millennials-The Young and Wireless. The research looks at how these demographics use their devices and which channels are the most effective for reaching them. The study also provides key insights on how these demographics can be accurately targeted by brands and agencies.
“Through the Canadian Mobile Persona study, marketers, brands, publishers and agencies will be able to better understand how mobile is used as a media channel and how to use it as a platform to reach and engage with their target audience(s)” agreed Gary Yentin, CEO of App-Promo, Mark Baltazar, Vice President of BrandSpark International, and Jed Schneiderman, President of Tapped Mobile, the three partners behind this research report.
The complete study is available in a comprehensive report that will be available July 25th, 2013 covering insights for each key segment:
◦ How these Canadian personas use their mobile devices and why it matters to marketers
◦ The behavioral and attitudinal differences between smartphone and tablet usage
◦ The key differences between iOS and Android users that will impact your marketing plan
◦ The type of apps you should be advertising on to reach your target market
◦ The role of mobile for shopping along the path to purchase
Insights from this study will be presented at a launch in Toronto on July 25th, 2013 at TIFF Bell Lightbox from 9:30am-11:30am. The event is by invitation only and limited to the to the first 150 participants. More information can be found at the website www. mobilepersonas.com
For Further information and all other media contacts:
The results from this year’s Annual App Developer Survey showed the tenacity and long term success of app developers.
81% of app developers said that they would not abandon their app despite the same amount not making enough money to support a standalone business. Like last year, app developers are having a hard time breaking even with their app, but we saw that those developers that stick it out and market their app (3 years+) are seeing some great success, some earning over $500,000+.
The tenacity and long term success reminded us of the story the Little Engine that Could which inspired this year’s Infographic found below.
For a full review of results from our 2013 App Developer Survey, download our Free white paper “Slow and Steady Wins the Race”.
We are pleased to be working with Blue Ant Media on the launch of their new digital magazine Travel+Escape for the iPhone and iPad.
Travel+Escape’s inaugural adventure issue features five of the world’s most gripping travel destinations: Norway, Chile, California, British Columbia and the stratosphere.
Get a head-cam view and behind-the-scenes look at the world of wingsuit flying with Norway’s champion BASE jumper, Espen Fadnes. Learn about the state of space tourism and what to expect in years to come. Readers can discover luxurious retreats, chic boutique hotels, oddball accommodations (including an Arctic ship hotel) and swipe through stunning retina-quality image galleries. Watch full-screen videos, including a high definition time-lapse of a serene Yosemite National Park.
Already a top-rated travel-themed television channel and online destination, the decision to launch Travel+Escape Magazine as a digital only offering echoes the premiere issue’s key message of pushing the limits. Parent company Blue Ant Media is not new to making such a bold decision. Last year, Blue Ant Media launched a digital only magazine for their entertainment channel, AUX, which hit #1 in the App Store charts and went on to win an award for Music Magazine of the Year at the Digital Magazine Awards.
Travel+Escape Magazine is currently only available for iPad and iPhone users on the App Store with an Android version to follow. The magazine contains a free preview as well as two issues for purchase. Individual issues are priced at $1.99 and a yearly subscription is also available at $14.99. The App can be downloaded for free from the App Store today.
Last year we found that nearly 60% of app developers are not breaking even with the money they are generating with their apps. This news was illustrated in our “Wake Up Call” infographic which was picked up by the likes of Mashable, Into Mobile, Read Write, Venture Beat and more and our white paper summarizing all of the results has been downloaded over 2,100 times since its release.
This year, we hope to uncover some new powerful stats about the app publisher and developer community as well as to follow-up with app owners to see if more are seeing success with their apps.
We will be creating an infographic and white paper to publish these results which will be made available at the end of May of this year. If you aren’t already signed up for our newsletter to receive these results, you can do so by providing your information on the last page of the survey.
The survey runs from April 15 through to May 5, 2013. Please share it with your colleagues! Results will be made public the end of May 2013. As a thank you for completing the survey we are giving away the chance to win $1,500 in App Store Optimization services by a member of our team.
Thank you for all your support!
App-Promo is very much looking forward to the Mobile World Congress in Barcelona next week, Feb 25-28, 2013 in Barcelona, Spain. App-Promo will be representing our client SendBoo a realtime messaging and translation application. Please email email@example.com if you would like to setup a time to meet and learn more, (Looking forward to meeting Carriers, OEMs, Brands and especially VC’s )