@VentureBeat Mobile Developer Roadshow – Toronto, Ontario

venture Beat road showVB’s Mobile Developer Roadshow is coming to Toronto!

@VentureBeat is  hosting an invite-only roadshow on April 1, 2015 in Toronto to reveal the latest trends and case studies in mobile acquisition and monetization.

The Event

This event, geared towards mobile professionals including developers, product marketers and business development professionals, will be a focused, single-track discussion tied to VB Insight’s research on mobile user acquisition and monetization.

All attendees will learn the very best mobile app acquisition and monetization strategies, network with leading industry peers and also receive complimentary copies of the VB Mobile Games Monetization Report ($499 value) and the VB Mobile User Acquisition Report ($499 value).

Details

This event is free and is invite-only to guarantee the absolute highest quality of attendees.

Business casual attire is requested.

Speakers

John Koetsier
VP, ResearchVentureBeat
Ian Atkinson
VP Business Development
AdColony
Michael Sikorsky
CEO
Robots and Pencils
Albert LaiZ
Co-Founder / CEO
Big Viking Games
CEO and Founder
App-Promo

Client Case History : Sobrr

Sober Life in the Moment

Sobrr Inc. sees great success in China- An @Apppromo Case History

Our recent launch in China presented the Sobrr team with a huge challenge:  How to attract the attention of our target audience — high school and college users – in the increasingly fragmented China marketplace.

In the U.S., YouTube stars like Pewdiepie, Jenna Marbles, Bethany Mota and Michelle Phan regularly collaborate with brands.  But in China, while influencer marketing is important, it can be a perilous endeavor.  China’s Weibo (a micro-blogging platform similar to Twitter) is filled with so-called influencers with thousands of “fake” or “zombie fans,” so in order to create introduce Sobrr authentically, our team had to do their homework.

On November 7th, a single “tweet” from Weibo’s VIT named App Bacteria (App菌) evidently resonated.  Thousands of Weibo users instantly downloaded our fledgling app  – and engagement went through the roof.  The VIT in China not only checked out the app but created an amazing micro-blog ‘story’ about her experience on Sobrr, featuring a series of great images.

Since then, thousands of new users have continued to come onboard on a daily basis.

Over the last three weeks, the app has acquired close to 60,000 users in China, with daily active engagement consistently in the 10,000 range.

This momentum has catapulted Sobrr to become one of China’s most-popular apps in the social category.  This is all the more impressive when we consider the app is limited to iOS-only  (a small portion 17.3% of the China market), and was developed outside the country.   If the current growth rate continues, Sobrr will be positioned to challenge Instagram or Facebook as the favorite made-in-US social app in China next year.

We are thilled to see Chinese users respond to the freedom Sobrr offers, with no need to stress over social sharing since all posts expire every 24 hours — just long enough to make an impression that may lead to a new friendship.  The general trend is that women prefer to post “vibings”  (photos), while men prefer to comment.  It’s a good combination.

About Sobrr
Available for iOS and Android, Sobrr is the first app to introduce the concept of 24-hour friendship. In real life, people socialize, but only become friends with whom they like. Sobrr returns this control back to the user. Everything on Sobrr expires in 24 hours, including photos, messages, and, even, friends (unless you really, really like them).
Founded in 2014, Sobrr Inc. is a team of Silicon Valley veterans and UC Berkeley
students and alumni lead by Co-Founders Bruce Yang, formerly of LinkedIn and Fitbit, and former Microsoft employee Vivian Xu.Sobrr was recently awarded “Most Innovative App” by the Silicon Valley Technology Innovation and Entrepreneurs Forum.

– See more at: https://app-promo.com/clients/case-history-sobrr-inc/#sthash.j3iTQrxq.dpuf

We #Love #Apps – Valentines Day 2015 Promotion

App Promo

@Apppromo LOVES #ASO!

Share with us the applications you #LOVE and @Apppromo will offer a 15% discount on our #ASO services. Optimization of your app store product page is key to your app’s success. It is the destination for all of our marketing efforts (ads, search, social media) and it is the first thing customers see when then come across your app within the app marketplace

Don’t miss out on this Loving promotion! 

                                           @Apppromo LOVES #AppPreviews

We’re pleased with the successful launch of our App Preview service. The reviews for the service have been great. Our script-to-screen process covers it all – from storyboard and graphics to original video (if needed) and professional voiceover.  Check out our work at on the @Apppromo website  HERE   and we are pleased to offer a  15% discount on all #AppPreviews for the month of February. Contact us today at info@app-promo.com for a custom quote for your application.

App Promo will be attending and featuring their #ASO and #AppPreview packages and well as showcasing some of their clients at this year’s Mobile World Congress in Barcelona March 2-5, 2015. Contact us to schedule a meeting, or tweet us @Appromo to meet us, we would love to hear from you. Contact Us
Astrochicks is announcing the launch of their new radio podcast series, Astrochicks: Where the Stars Collide, featuring Celebrity Astrologers Jacy Nova & Patty Kamson, produced by Paul Robinson. The radio show is a spin off the popular gossip blog, Astrochicks.com that serves juicy gossip with a cosmic twist. Make sure you check out the podcast at:-     http://astrochicksradio.podbean.com/

 

A clear understanding of specific audiences — and how to reach them —  can make or break a new app.  The 2015 Mobile Personas Study is a comprehensive analysis of mobile behavior, attitudes and trends to help agencies, brand marketers and manufacturers develop effective mobile strategies. Now available for the US and Canada!
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Copyright © 2015 App Promo All rights reserved.
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Welcome to 2015 – App Promo Winter Newsletter

App Promo

Happy New Year

App Promo would like to thank you, our valued clients,  for an incredible 2014!  Over the past year we welcomed new developers from Hong Kong and Latin America,  and an expanding portfolio of innovators from the U.S. and Canada.  As 2015 rolls in, we’re delighted  to announce two new services to our app discovery and monetization toolkit:  (1)  Cost-effective app preview video production (see below), and,  (2) Social content development, production and planning.  We wish you all continued success and a healthy, prosperous 2015.    Let’s rock this year!  

App Store Optimization

Meet @Apppromo at #CES2015

Don’t let what happens in Vegas stay in Vegas!  App Promo will be attending #CES2015,  January 5th through 7th and we’d love to meet YOU.  On Monday, Jan 5th,  CEO Gary Yentin will speak at the Appnation Conference (Cosmopolitan Hotel), and is also a panelist at Digital Hollywood, Jan 6th   (Las Vegas Convention Centre).  Tweet @AppPromo to meet up – our schedule is filling up fast.

NEW APP PROMO SERVICE

VIDEO APP PREVIEWS FOR APPSTORES

We’re pleased to announce the launch of our new App Preview service, specifically designed for the new iOS 8 App Store and GooglePlay. 

Back in June, Apple announced that developers would be able to create and upload a 30-second demo to their App Store listing. The videos appear next to the app screenshots and have become a promotional must-have.

Early  reviews for the service have been great .  Our script-to-screen process covers it all – from storyboard and graphics to original video (if needed) and professional voiceover.  Check out our work at on the @Apppromo website  HERE    Contact us today at info@app-promo.com for a custom quote for your application.

Featured App
Bandai Namco-Cinemagic

Get ready for Award Season
with Cinemagic
CINEMAGIC by Bandai Namco is an amazing new movie match and puzzle game that will be available for smartphones (iOS and Android) worldwide, January, 2015! in the United States.
City King iPhone App

CES Wrap Up and Mobile Implications 2015

Unable to attend CES?
We’ve got you covered! App Promo and Tapped Mobile will present a curated, half-day morning session on Thursday January 16th at the TIFF- Bell Lightbox, recapping CES 2015. A panel of Canada’s top digital executives will discuss the implications of the mobile industry shifts and announcements, and share insights into how they see the year ahead unfolding.  Join us for this dynamic session!
Enjoy a cup of coffee, light breakfast, and come in from the cold to warm up with Mobile Insights 2015.

Click here to register

Mobile Personas 2015

How well do you know your customer?
A clear understanding of specific audiences — and how to reach them —  can make or break a new app.  The 2015 Mobile Personas Study is a comprehensive analysis of mobile behavior, attitudes and trends to help agencies, brand marketers and manufacturers develop effective mobile strategies. Mobile Personas is a collaboration between Brandspark International (consumer and shopper insights), Tapped Mobile (mobile advertising) and App Promo (app strategy and monetization).
Click for more information
Copyright © 2015 App Promo All rights reserved.
For more information about App Promo or to read our Terms and Conditions and Privacy Policy visit us at www.app-promo.com
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Securify App Enables “Silent,” SOS Emergency Text Alerts with GPS Location Sharing

Securify App (created by Ububble Inc.) is a new emergency response application available for iOS and Android. The application provides consumers the opportunity to instantly provide critical information including precise GPS location to authorities at any time and any location around the world.

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New York, New York (PRWEB) December 23, 2014 

Securify ReleaseMore Americans fall victim to accident, theft and violent crime during the holidays than any other time of year. Securify (available on iOS and Android) is the app that addresses this problem and brings safety, security and emergency response into the twenty-first century. Consumers can now alert authorities in a matter of seconds and while keeping them and their families safe and secure at home and around the world- a great app for travelling safely.

One touch of the Securify SOS button alerts the Securify 24-hour global response center with the user’s precise location, along with text and video messages regarding any type of emergency. Securify routes information to the appropriate authorities within approx. 5 seconds, and periodically updates the user regarding the progress of the response. If the user indicates that they are able to speak, an expert agent will call and stay on the line until help arrives.

While Text-to-911 service is currently available on a limited basis in approx. 12 U.S. states (Source: FCC.gov, November, 2014), the ability to “silently” alert the authorities in certain emergency situations remains unavailable to the majority of U.S. mobile subscribers.

“We cannot rely on yesterday’s technology while reporting today’s emergencies. Securify understands that every emergency has to be treated differently so all this information is necessary to provide a better and more effective service. “ said Carlos Gotlib Micha, CEO of SecurifyApp.com

Securify should never be used as a substitute for a 911 call. However, “silent” text alerts have proven to be lifesaving in many situations – particularly when a voice call could endanger the user.

Special features:

Time: Reporting less than 5 seconds means faster response times for emergencies.

No speaking: Silence is golden, especially in certain emergencies. With Securify help is only a tap away.

Real-time feedback: Stay calm and informed with the progress of your alert.

Agents: Feel you need an agent? If you want to speak with someone, they’re just another tap away.

Recording: Enable 1 minute silent recording so agents can better assess the situation. You can also send as many voice notes as needed.

Pictures: A picture is worth 1000 words; share images with an agent for more accurate help.

About Ububble Inc.
Ububble is the mobile development company behind the Securify Application. Privately owned, Ububble is an industry specialist in safety and security, working the Mexican government, while focusing on developing mobile apps that help consumers live safer worldwide.

The Securify App can be downloaded from the Apple App Store at http://bit.ly/SecurifyIOS and the Google Play Store at http://www.bit.ly/SecurifyAndroid 

For more information, please visit http://www.securifyapp.com 
View our promotional video at http://www.bit.ly/SecurifyVideo 
Like our Facebook page http://www.facebook.com/securifyapp 

Follow us on Twitter @Securifyapp

 

Mobile Insights 2015 –  A Recap of CES 2015 with Implications and Insights for the New Year

Welcome to 2015 and the year of ???

Jan16

App-Promo and Tapped Mobile have survived the madness of CES 2015 and are pleased to present a curated half day morning session on Thursday January 16th at the TIFF- Bell Lightbox, recapping CES 2015 with a panel of the top digital executives in Canada discussing implications from CES and insights into how they see the year ahead unfolding.

Enjoy a cup of coffee, light breakfast, and come in from the cold to warm up with Mobile Insights 2015.

Event Overview
8:30 Registration, Networking, Coffee and Light Breakfast

9:00 Welcome and Opening Comments.
Jed Schneiderman, CEO TappedMobile
Gary Yentin, CEO App-Promo

9:15-9:30 CES 2015 Wrap Up

9:30-10:00 Agency Insights
Jake Norman, CEO Mindshare Canada
Bruce Neve, CEO Starcom MediaVest
Will Pate, VP Digital Strategy, M2 Universal
Matt Di Paolo, Managing Director Digital Innovation, Sidlee
Moderated by Jed Schneiderman, TappedMobile

10:00-10:30 Brand Insights
Jonathan Dunn, Associate Director Sales Marketing, Bell Digital Media
Rahul Raj, VP Marketing of Ecobee
Mark Childs, Chief Marketing Officer, Samsung

Moderated by Gary Yentin, App-Promo

10:30-10:45 Mobile Personas 2015
Mark Baltazar, Vice President, Brandspark International

10:45-11:00 Recap and Questions and Answers

Registration Information

Registration is limited to the first 100 registrations and is free for qualified agencies, brands and digital innovators.  Simply click on  bit.ly/Mobileinsights2015 to register

Seasons Greetings and Happy Holidays 2014 from @Apppromo

Its been a very busy year for @Apppromo (our best ever!) and we want to take this time to thank all our customers, followers and friends. Wishing you and your family a very happy and healthy holiday season and looking forward to another record breaking year in 2015!  Cheers!
Hoiday 2014

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