Apple App Store caps record-breaking 2018 with blockbuster holiday week

Customers Spent $1.22B During the 2018 Holiday and Kicked off 2019 With a New Single-Day Record on New Year’s Day

A collage of the year’s best-selling apps.
Apple today announced that App Store customers worldwide set new spending records over the holidays, wrapping up a record-breaking year. App Store spending topped $1.22 billion between Christmas Eve and New Year’s Eve. Customers also spent over $322 million on New Year’s Day 2019 alone, setting a new single-day record.
“The App Store had a record-breaking holiday week and New Year’s Day. The holiday week was our biggest week ever with more than $1.22 billion spent on apps and games, and New Year’s Day set a new single-day record at more than $322 million,” said Phil Schiller, Apple’s senior vice president of Worldwide Marketing. “Thanks to the inspiring work of our talented developers and the support of our incredible customers around the world, the App Store finished off an outstanding 2018 and kicked off 2019 with a bang.”
Apple announced Wednesday that the App Store helped drive Services revenue to an all-time record in the holiday quarter. Apple services set new all-time records in multiple categories, including the App Store, Apple Music, Cloud Services, Apple Pay and the App Store’s search ad business.
Gaming and self-care were the most popular categories of app downloads and subscriptions during the holidays. Globally, multiplayer games including Fortnite and PUBG were among the top downloaded games over the holidays, along with Brawl Stars, Asphalt 9 and Monster Strike. Productivity, Health & Fitness and Education apps are already capturing the attention of customers in the first few days of the year with 1Password, Sweat and Luminosity charting in their respective categories.

Under Amour + HYPERBOLIC “CRUSH THE LIMITS”

Under Amour + HYPERBOLIC
“CRUSH THE LIMITS”

Crush The Limits boldly leverages all media touchpoints to feature some of the world’s best kid athletes as they represent Under Amour’s first-ever launch of a youth outerwear collection.

HYPERBOLIC, an award wining NYC creative agency, is proud to announce the launch of Crush The Limits—the rallying cry for Under Amour’s first ever fall/winter Youth Outerwear collection launching today throughout North America. Dimitri Falk, Chief Creative Officer and founder, exclaims: “The goal of Crush The Limits was to capture the swagger of the UA attitude in a way that speaks directly to kids without alienating parents. In short, we wanted something bold and authentic that would break through.” 

HYPERBOLIC was responsible for all aspects of the Crush The Limits campaign including brand and behavioral strategy, ideation, art direction, video and photo production.

Crush The Limits drops on September 20th and will be refreshed over the next six months on all Under Amour owned media platforms, traditional media, POS, events and the athletes’ social channels.

A CAMPAIGN WITH GRIT


Crush The Limits is about what it takes to be truly GREAT at any age—on and off the field. What is the heart and soul of a champion? Is achieving peak performance something you’re born with, or is it the will to grind it out harder than anyone else? The answers: It’s all about the swagger, the heart, the discipline, and the humility of what it means to truly Crush It in life!

“We were looking for a non-traditional agency that would be able to set a new bar creatively and strategically. HYPERBOLIC proved to be that partner. HB brought passion, creativity, thoughtfulness and insight every day. And most importantly, the work rings true and is beautiful and inspiring. Kids and adults will love them.” – Lucille Pagano, VP Brand Management Under Armour / Global Brands Group

THE LINE UP
VIEW IMAGES
HYPERBOLIC tapped Under Amour’s talent network and scoured the Internet to find seven world-class athletes that embody the Crush The Limits ethos. Our criteria: Exceptional talent, a significant presence on social media, and a passionate, humble spirit.

Bunchie Young 
@bunchieyoung
2017 Sportskid of the Year; World Record for 100 Meter and Football ChampionAudrey Shin
@skatersumini
Team USA figure Skating ChampionJesse “The Chosen One”
@jessethechosenone
Junior Olympic Team ConsiderationChloe Shimkin
@cshimkin10
National Soccer Champion

Troy Podmilsak
@troypodmilsak
Freestyle Ski Champion

The Hendrix Twins
@hendrixtwins81645
Top 10 Snowboard Champions

THE CREATIVE TEAM BEHIND THE CAMPAIGN

Chief Creative Director
Dimitri Falk
@wearehyperbolic
wearehyperbolic.com

Creative Director
James Raskin
@wearehyperbolic
wearehyperbolic.com

Chief Strategist
Gina Soloperto
gluenyc.com

Photographer
Steven Counts
@stevencounts
stevencounts.com

Videographer
Mack Fischer
mackfisherdp.com

IMAGES & VIDEO ACCESS

FOR FURTHER INFORMATION

Gary Yentin
gary@app-promo.com
416-464-2223

@AppPromo proud to be in the list of the #best firms providing #mobilemarketing services across the globe.

Today’s mobile-first world is evolving like never before to serve the clients with specific services required to them. Agencies are capitalizing on every opportunity to recreate their brand image in a whole new light. Being a prominent mobile marketing agency is no cakewalk as branding comes to those who offer what clients ask for. It requires every brand to interact with the clients the way users want the assistance. And the way brands interact with the clients and the prospects impacts their images in the market. Mobile app landscape is highly competitive today but there are brands that are excelling the marked territory with their ever-advancing services.

MobileAppDaily finds immense pleasure in casting such organizations into its list. We have always remained distinguished when spreading nows around mobile app agencies through our reports. This time we descended on the field to search for the best companies owing to their abilities to offer services. We got in touch with some service providers, connected with the clients to know their specific choices and talked to them to know their feedback on agencies to rank the companies in our list. This list includes the global contenders known to provide influential services. Here are the insights from the ground report and this time we have jotted down globally ranked Top Mobile Marketing Agencies based on their services but not in any priority order.

App Promo helps the clients with the business of Apps. App Promo offers a complete suite of services including strategy and monetization services across iOS, Android, and Windows. When it comes to ad campaigns, the agency takes the specific approach to offer the services to the clients. The company holds expertise in rooting the campaign ideas and to deliver growth to the apps from such campaigns. App Promo takes a number of approaches including PR, paid media promotions to offer the services from the industry experts.

App Promo also works to improve the strategies in order to give its clients the work satisfaction. App Promo is prominent to design app promotion techniques, ASO Practices, digital app marketing services and other similar services. The CEO Gary Yentin takes the personal interest in designing and offering the services to the clients.

App Promo Services: App Strategy, App Marketing, App Monetization, App Store optimization

Tagline: Rapid solutions with lasting results

FANDOM SPORTS APP Fast-tracked Approval to Samsung Galaxy App Store

FANDOM SPORTS Fast-tracked Approval to Samsung Galaxy App Store

Vancouver, British Columbia – June 19, 2018, FANDOM SPORTS Media Corp. (CSE: FDM) (OTC: FDMSF) (FRANKFURT: TQ42) (“FANDOM SPORTS” or the “Company”) is pleased to announce that in conjunction with a U.S. focused digital marketing campaign, the FANDOM SPORTS App has been approved to the Galaxy App Store. Acceptance into the store ensures exposure to high quality Android users for Galaxy versions 7, 8 & 9.

With Galaxy App users shown to be more engaged with their apps and sports focused content, the Samsung ecosystem will promote the FANDOM SPORTS App at main user entry points. Galaxy Apps “main pages” are the primary entry points with an emphasis on “Trending”, “Games”, “Exclusive” and “Top”, most of which fit the Company’s current app profile. With inclusion into the Samsung Galaxy realm, FANDOM SPORTS has access to promotion elements that include badges and app banners which links particular app group pages with all select apps within the category group, harnessing a stronger link to die-hard sports fans.

As part of the Theme Store offering, FANDOM SPORTS will undergo an evaluation to determine specific forms of promotional opportunities that are best suited for the brand and business model. FANDOM SPORTS App variables, such as total number of product page visits, percentage of downloads out of total detail page visits and total projected revenue for future in-app purchase will all be assessed to attribute international Samsung Galaxy user acquisition initiatives.

About FANDOM SPORTS:

“Pick A Fight. Talk Trash. Get Rewarded.”

FANDOM SPORTS Media is an entertainment company that aggregates, curates and produces unique fan-focused content.

The FANDOM SPORTS App is the Company’s core product, which is the ultimate destination for unfiltered raw sports talk. The app allows passionate sports fans to unleash their primal sports passions, pick fights and earn rewards.

Download the app and bring your crew. Talking trash is better with friends. The more you invite, the more in-app virtual currency FANCOINS you can earn.

For additional Information:
Investor Relations
Tel: (647) 241-8402

@AppPromo is proud to be listed in the Top 20 #SocialMedia #Influencer #agencies in 2018 online!

Top 20 Social Media Influencer Agencies in 2018

Social Media Influencer Agencies

Social media marketing has quickly become a necessity amongst companies around the world. With billions of daily users, the chances of your company gaining recognition in the digital world is greater than ever before. These 20 social media influencer agencies can help you spread your brand further than you ever imagined while giving you tips and tricks to stay on top of the digital marketing world.


 App Promo

Based in Toronto, Canada, App Promo is a digital marketing agency that specializes in mobile marketing, social media marketing, and digital strategy.

 


I want to be an ASO specialist … what will my salary be?

Job: App Store optimization (ASO) specialist

The role: Similar to a search engine optimization (SEO) specialist, only confined to the Google Play Store and Apple App Store environments, ASO specialists are responsible for landing their clients as close to the top of the results page in relevant searches as possible.

A relatively new discipline within the mobile marketing industry, ASO specialists can increase an app’s search ranking by adjusting the description, icon, video and image previews as well as other elements when presented in the Apple App Store and Google Play Store.

“It’s a lot of data analysis; you’re comparing the app with its peers,” explained Gary Yentin, chief executive and founder of Toronto-based mobile marketing agency App Promo. “If you’re an application in the calendar space, you’re going to be mapping yourself against competitors in the calendar space, seeing what their keywords are, seeing how they rank, seeing what they wrote in their description, each of which is a data point you can use to evaluate your own application and hopefully increase its ranking.”

While there are some Canadian firms that specialize in ASO services, the majority of the industry operates within larger mobile or digital marketing agencies.

Gary Yentin, the CEO and founder of Toronto-based mobile marketing agency App Promo, says career opportunities will increase as ASO services become a necessity in the industry.

HANDOUT/HANDOUT

Salary: As a specialty within the mobile marketing industry, ASO specialists typically command a higher than average salary. “It would probably start around $50,000 [a year] and it can go up to $150,000, but it’s based on what you bring to the table,” said Mr. Yentin, explaining that an employee’s results are very easy to measure. “It’s driven by success, because you can show what you’ve achieved based on your campaigns. If they can show positive results they can [command a] higher salary.”

Education: The Apple App Store and Google Play Store are themselves hardly older than 10 years, and ASO has only really become a stand-alone profession in the past three or four, Mr. Yentin said , meaning there are few formal standards and educational programs.

Instead, the industry typically requires practitioners to have a university-level education in either computer science or marketing, and some experience in either SEO or mobile marketing more generally. “The best training in this field is hands-on training,” Mr. Yentin said.

Job prospects: While there are few companies that only offer ASO services, many larger mobile marketing firms have incorporated the service in recent years.

“There’s a lot of technology, app development, app marketing companies in Canada, but the reality is to have a successful business you need to be global. There just isn’t enough business in ASO in Canada to sustain a company of three to five people,” Mr. Yentin said.

Mr. Yentin does, however, believe that career opportunities will only increase as practitioners further establish their services as a competitive necessity within the wider mobile marketing industry.

Challenges: There are two primary challenges that ASO specialists contend with, first and foremost being the gradual nature of the work. “People want to see instant results, and like SEO, ASO takes time,” Mr. Yentin said.

Another significant challenge, according to Mr. Yentin, is the ever-evolving arena in which ASO specialists work, as Apple and Google can make changes to their search algorithms at any time.

“You’re at their beck and call,” he said. “You really have to be up to date on what they’re doing … If you’re static in this environment, you’ll fail.”

Why they do it: ASO specialists typically have a passion for digital marketing and enjoy the added challenges that come with the confined space of the App Store and Play Store. “You can make small suggestions that have big results,” Mr. Yentin said. “It’s very rewarding to see how what you recommend produces results.”

Misconceptions: Mr. Yentin says many still confuse ASO and SEO, even within the digital marketing industry. Furthermore, he suggests many in the industry fail to appreciate how the practice differs from other roles that fall under the mobile marketing umbrella.

“It’s a specialty, you can’t just generalize it as mobile marketing, you need experience to do it,” Mr. Yentin said. “Saying any mobile marketer can do it is a misnomer; you need to earn your stripes by doing it on a regular basis.”

🎉 Clutch Reports Top Marketing Companies in New York… and @AppPromo is one of them 🎉

PR Newswire

WASHINGTON, March 28, 2018 /PRNewswire/ — New research published by Washington, DC-based ratings and reviews company Clutch, names the top-performing marketing and advertising agencies and IT and business services companies in New York. Clutch identified the 204 leaders after in-depth analysis of each company’s market presence, client reviews, and ability to deliver high-quality work.

The leading marketing and advertising agencies in New York are as follows:

App Marketing Agencies: Moburst, Appular, App Promo, Blue Label Labs, LoyaltyPlant, Prolific Interactive, Social Diva Media, Messapps.

“The marketing and IT spaces are changing, and what we see in these companies is an ability to stay updated on emerging technologies and continually please their clients,” said Business Analyst Alaina Stevenson. “These companies are exceptional at providing quality deliverables and services.”

It’s free to get listed on Clutch. However, only the leading companies in each industry are recognized as leaders.

Clutch’s research is ongoing. For a chance to be featured as a one of Clutch’s 2019 New York Leaders, apply now. Getting listed is a simple, two-step process that takes less than 20 minutes.

These results are a snapshot of Clutch’s Leaders Matrices on March 19, 2018. These rankings may change daily and currently may not reflect Clutch’s website.

Marketing & Advertising 
https://clutch.co/agencies/app-marketing/new-york/leaders-matrix

About Clutch

A B2B research, ratings, and reviews firm in the heart of Washington, DC, Clutch connects small and medium businesses with the best-fit agencies, software, or consultants they need to tackle business challenges together and with confidence. Clutch’s methodology compares business service providers and software in a specific market based on verified client reviews, services offered, work quality, and market presence.

Contact

Alaina Stevenson
(202) 509-0243
192453@email4pr.com

@AppPromo loves ❤️❤️❤️❤️

@Apppromo LOVES #ASO

Share with us the applications you #LOVE and @Apppromo with offer a 18%discount on our #ASO services. Optimization of your app store product page is key to your app’s success. It is the destination for all  of your marketing efforts (ads, search, social media) and its the first thing customers see when they come across your app within the app marketplace.

Don’t miss out on this Loving promotion!
@Apppromo LOVES Hyperbolic 

@AppPromo in the search of partnering with the best creative talents in digital, mobile, AR/VR is pleased to announce our partnership with the Hyperbolic team in NYC. Hyperbolic is part agency, part accelerator part innovation lab and part genius!  Well you will have to call us and let us show how brilliant the Hyperbolic creative team is. For the month of February, email @AppPromo for a free creative campaign analysis with the team from Hyperbolic.  We accept Facetime, Skype and regular phone calls ! http://www.wearehyperbolic.com

Clutch Announces Top UK and Canada Marketing and Advertising Agencies

WASHINGTON, D.C., January 30, 2017 – B2B ratings and reviews firm Clutch named the top Canada and UK-based marketing and advertising agencies as leaders in the industry. Top Advertising & Marketing Agencies UK 2018 Badge

After speaking with 600 companies’ clients, evaluating each company’s market presence, and assessing the quality of work delivered, these advertising and marketing agencies listed below stand out as leaders. Clutch’s annual report on leading UK and Canada companies recognizes 374 top B2B service providers across four business segments .

The leading marketing and advertising agencies are:

Canada Social Media Marketing: AppPromo

Pages:«1234567...23»

Events

  • No events yet
Follow Us On Twitter @AppPromo