Giftagram Toronto – App Promo’s newest client

@Apppromo is very excited to be working with @giftagramTo  Giftagram sends thoughtful gifts from your iPhone–no address required!

In 3 clicks, send gifts to family, friends and colleagues using only their email or phone number. When the recipient accepts, they provide their address and we deliver your gift in a Giftagram box. 

Giftagram teams up with Toronto’s best retailers to offer a wide range of gifts including massage treatments from Hammam Spa, ping pong games at SPiN and biscotti made by Forno Cultura. There’s also a curated selection of flowers, champagne, cupcakes, electronics, jewellery, cosmetics and more. New gifts are added all the time! 

Send thoughtful, high-quality gifts for every occasion from birthdays and anniversaries to thank yous and get betters. With only a phone number or email, Giftagram turns the click of a button into a gift at their door. Giftagram

App-Promo Summer Newsletter 2014

Welcome the App-Promo’s Summer Newsletter 2014. In this issue we cover the business of app development with a great marketing podcast from Gary Yentin CEO of App-Promo. We also cover the launch of Legend of HeroesXIII an epic card game for iOS and Android as well as preview our upcoming video series for Amazon. Enjoy Summer 2014! and don’t forget to check out our  special Summer ASO promotion!
App Promo
Android 3 Platforms

PODCAST:
THE BUSINESS OF APP DEVELOPMENT

Less than one percent of apps have more than 50,000 users according to a report from Quantcast. Like most businesses, starting from the fundamental components like strategy and monetization are crucial to app discovery.

Gary Yentin, CEO and Founder of App Promo, discusses solutions for startups looking to leverage their current marketing strategies and drive user acquisition.

App Store Optimization

Legend of Heroes XIII
Epic card game launches @E3

App-Promo was extremely pleased to launch our client Ever App and the mobile game- Legend of Heroes XIII @E3 Expo in Los Angeles. The response has been amazing with the game advancing to No.1  in Hong Kong and in the top 10 card games in the US (iOS and Android). Much more to come including a tournament in Hong Kong at the end July where players will be flow in from around the world to battle each other and compete for prizes including a Mini Cooper!  Don’t forget to download Heroes XIII game FREE to play iOShttp://bit.ly/1kbtA1Q Android (http://bit.ly/1mVqFZO ) 
 

Amazon Developer -Video Series

App-Promo is very proud to be selected by the Amazon Developer Program to create a video series on the business of mobile applications. Our initial video will be live on June 26th on the topic of App Discovery with additional topics to be covered including ASO, Blogger Outreach, Social Media Marketing and App Retention and Monetization- Stay tuned and visit our website for more information.

Cannes Lions Festival 2012

Featured App
Basketball Wars

NB

If you are in #Canada and looking for a game of #basketball but can’t find a court. Look no further than our new client’s app and than your #iPhone. App-Promo is proud to work with Jabb Interactive on the launch of their first mobile game which has already topped the charts in Canada and soon to be launched in the United States. 
Click here to download 
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Featured Client
Top Apps

Tired of searching for the really great Android Apps? Discover the best Android apps and games with TopApps, your free guide through the crowded jungle of the Android App Market! TopApps scans Google Play daily and regularly updates recommendations-focusing only on the 20 best apps per category.  App-Promo was actively involved in the strategy and now the launch of the application. Download it today -
App-Promo App

ASO Summer Promotion

Interested in our App Store Optimization (ASO) Packages? Enter the code “Summer 2014“ in the Promo Code field in the form below to get 14% off our Monetization or our ASO  services. (Expires 9/21/2014)
Click for more information
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For more information about App Promo or to read our Terms and Conditions and Privacy Policy visit us at www.app-promo.comOur mailing address is:
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Legend of HeroesXIII is No.1 Card Game in App Store

@Apppromo is proud to be working with our client @HeroesXIIGame. It was was great to see the app rise to the No.1 position of the Card Games in Hong Kong for its launch weekend (May 31-June 1). Much more to come with the official @E3 launch in LA next week.  Its going to be a busy week, so if you are @E3 drop by our Booth in the Gaming and Social Media Pavilion (Booth 2623) to get some swag! and don’t forget to come to the official launch party- bit.ly/1m101yh HeroesXIII

EverApp to launch HeroesXIII-Fantasy Card Game @E3Expo -6/10/14

@Appromo is excited to announce its’ client EverApp Ltd from HongKong will be launching their Fantasy Collectible Card Game for mobile – iOS and Android on 6/10/14 @E3Expo in LA.  Stay tuned for more exciting details and the opportunity to win a trip to Hong Kong!

heroes-xiii-kiosk-panel-achilles-test

App Annie Index – Market Q1 2014: Revenue Soars in the United States and China

AA-Index-banner_FINAL_1384x742_Market@Apppromo follows the App Annie Market Index and found the results for Q1 2014 very significant in terms of revenue in both the US and China markets. Please review and enjoy the following excerpts from the latest Market Index.

 


The information contained in this report was compiled using App Annie Intelligence, the industry-leading market data solution for identifying opportunities in the app store economy. It provides the most accurate market estimates for global app downloads and revenues – to learn more, take the tour or request a demo today.


 

Key Trends Across Stores, Countries and Categories

  • Google Play worldwide downloads now exceed iOS App Store downloads by around 45%, driven by growth in emerging markets. Russia and Brazil have been on the rise for some time now, but Mexico and Turkey also had a strong influence on Google Play downloads in Q1 2014.
  • The iOS App Store remains comfortably ahead in worldwide revenue, generating about 85% more revenue than Google Play. This gap narrowed over the last quarter though, as Google Play revenue increased markedly in the United States and United Kingdom.
  • China was the key market for iOS App Store growth, showing exceptional gains in both downloads and revenue. iOS App Store revenue in China grew around 70% quarter-over-quarter.
  • Games remained the key category driving growth in both app stores. However, there was also growth in categories outside of Games. Tools saw gains in Google Play revenue, dominated by anti-virus and security apps. On iOS, Finance grew in revenue during tax season in the United States.
  • Messaging apps remained a huge growth area, contributing to the gains for the Communication category on Google Play and Social Networking on iOS.

 

Store-Index-Header

Google Play Builds a Substantial Lead in App Downloads

 

iOS App Store vs. Google Play App Downloads & Revenue

 

image01 - Store Download Revenue Charts

 

Google Play led the iOS App Store in downloads by approximately 45% in Q1 2014, up from 35% in the previous quarter. Meanwhile, the iOS App Store maintained its comfortable advantage in revenue, leading Google Play by 85%. However, Google Play continued to narrow this revenue gap. The gains for Google Play come as Android devices extended their lead in worldwide device installed base.

Growth in Google Play downloads was driven by explosive growth in emerging markets, with Mexico and Turkey showing themselves as markets to watch. According to IDC, smartphone adoption has grown rapidly in Mexico, increasing around 75% in 2013 and expected to grow by approximately 40% in 2014. Over 65% of these devices used the Android OS, and this proportion is expected to increase in 2014. In Turkey, significant investment in IT and prominent technology projects as part of Vision 2023 and the FATIH education project are contributing to rapid device growth. According to IDC, IT spending is expected to increase around 9% in Turkey this year, driven primarily by the adoption of smartphones and tablets.

iOS App Store revenue growth was driven largely by China and the United States. However, impressive growth extended to smaller markets such as Vietnam and South Africa. Games remained the key category for revenue growth, but Finance apps also gained markedly, with worldwide category revenue growing around 45% quarter-over-quarter. This was boosted by the performance of TurboTax 2013 during tax season in the United States.

Games also topped growth in Google Play revenue, but other categories also saw notable revenue growth. In particular, Communication saw huge gains, and News & Magazines made a significant contribution. While emerging markets drove Google Play download growth, it was established markets such as the United States and United Kingdom that contributed the most to narrowing the revenue gap with the iOS App Store.

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