Apple offers a series of complimentary app marketing services to help get your app discovered.
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• Promoting your apps
Take advantage of marketing guidance, tools, promotional offers, and more to help drive discovery.
• App Analytics
Measure your app’s performance and get unique insights with a variety of tools in App Store Connect.
• Ratings and reviews
Ask for ratings and respond to reviews to improve your app’s discoverability, encourage downloads, and build rapport.
• App updates
Stay competitive by engaging current users and attracting new ones with regular app updates.