App-Promo was recently interviewed by @Techvibes on the Backlash Against In-app Sales and how it is affecting the mobile app industry. You can find the complete interview below:
Blog & Media Posts
App-Promo selected by DMR Partners to participate in Advertising Week 2013-NYC
@Apppromo is proud to be selected by DMR partners as an exhibitor during Advertising Week 10th Anniversary. This is an unique opportunity to present our platform and services to the world’s premier gathering of marketing and communications leaders.
Day/Track: Mobile Track on Monday Sept 23rd
Time: Exhibit will be up for the entire day from 8:30am to 7:00 pm
Location: The Hall at The Times Center-242 West 41st Street, New York, New York, 10036
Looking forward to meeting friends, clients old and new 
at the event. Tweet us @Appromo to meet us !
App-Promo Celebrates Canada Day – ASO Promotion
@AppPromo #CanadaDay special promotion. Tweet us and receive a #Free #ASO evaluation for your #IOS or #AndroidApp. Promotion good to 7/5/2013. Happy Canada Day to all our followers!
Cheers~ Eh~
Are you COPPA Compliant?
Are your apps targeted at kids, or do they have features that might attract a kid’s attention (such as a cartoon element?) Read the App Developers Alliance COPPA FAQ to see if your app falls under the updated COPPA regulations, which go into effect July 1. For a quick run-through, click to watch our videobelow.
You can read the guidelines released by the FTC here.
@App-Promo presentation #mbootcamp 5/25/13 Toronto, ON
Thanks for all those who attended the #mbootcamp today in Toronto, Ontario. As promised, please find enclosed a link to the presentation deck. As a thank you for all those who attended, if you download the deck and follow us @Apppromo, a random draw will be made and some will win a free @Apppromo ASO Package. See it pays to listen 🙂
App-Promo exclusive interview with the App Developer Appliance held in San Francisco 4/2013
App Promo is pleased to present our CEO Gary Yentin’s interview with the App Developer Alliance recently held in San Francisco. The interview was held during the Game Developer Conference and covers the topics of App Discovery, Download, Monetization. Enjoy!
App Promo Podcast – Smart App Marketing & (ASO) App Store Optimization Tips!
App Promo was really excited to take part in a recent podcast with ASO Professional, The App Store Optimization Blog. Thanks to Gabriel Machuret for a great interview with really in depth questions resulting in an informative and entertaining podcast!
2nd Annual App Developer Survey – On Now till May 5, 2013
Our 2nd Annual Developer Survey will look at how developers are financially performing (including by platform) with their app and is now open and running until May 5, 2013.
Click on this link to get started: http://svy.mk/ZcQutE
Last year we found that nearly 60% of app developers are not breaking even with the money they are generating with their apps. This news was illustrated in our “Wake Up Call” infographic which was picked up by the likes of Mashable, Into Mobile, Read Write, Venture Beat and more and our white paper summarizing all of the results has been downloaded over 2,100 times since its release.
This year, we hope to uncover some new powerful stats about the app publisher and developer community as well as to follow-up with app owners to see if more are seeing success with their apps.
We will be creating an infographic and white paper to publish these results which will be made available at the end of May of this year. If you aren’t already signed up for our newsletter to receive these results, you can do so by providing your information on the last page of the survey.
The survey runs from April 15 through to May 5, 2013. Please share it with your colleagues! Results will be made public the end of May 2013. As a thank you for completing the survey we are giving away the chance to win $1,500 in App Store Optimization services by a member of our team.
Thank you for all your support!
Discoverability: How to get noticed in a Marketplace Overflowing with Apps – Video Presentation
If an app drops in the store and no one is around to see it, does it make a profit? The answer is no, and therein lies one of the major challenges facing application developers today.
Developers can make the most innovative app of the year or perhaps the decade, but if consumers cannot find it because of marketing obstacles, all of the engineering prowess will be for naught. What good is an angry bird without gamers to fling it from a slingshot or an Instagram without amateur photographers to capture nostalgic memories and share them?
App-Promo recently participated in The Application Developer Alliance’s event in San Francisco during GDC (March 27, 2013). Please enjoy the video from the session as well download and Read the Discoverability white paper here
@Apppromo recognized by SocialStrategi as Startup of the Day April 2, 2013
Today’s #Startup #Spotlight of the Day is @AppPromo. Check out their Social Media Branding Strategy an http://www.socialstrategi.com/startup-spotlight-of-the-day-app-promo/
STARTUP SPOTLIGHT OF THE DAY: APP PROMO
Startup : App Promo
App Promo helps clients succeed in the Business of Apps. App Promo offers Strategy, Marketing and Monetization services across iOS, Android and Windows.
Social Media Branding Strategy
App Promo has done a great job in creating a seamless experience across all Social Channels with consistent Branding on Facebook, Twitter, LinkedIn, Google Plus and YouTube.
App Promo
6,944 likes · 18 talking about this
LinkedIn Company Page:
Followers : 44
Google Plus Page:
Followers: 45
YouTube Channel:
Channel Subscribers: 9
Twitter:
Followers: 1,178
Number of Tweets: 1,521
Social Media Engagement:
Tool used for this Analysis : True Social Metrics
For the period of March 1, 2013 to March 31, 2013
Facebook Page:
# of Posts: 64
# of Comments: 8
# of Reshares:0
# of Favorites: 244
Conversion Rate – Comments/ post: 0.12
Amplification Rate – Reshares/post: 0.00
Applause Rate- Favorites/post: 3.81
Economic Value- Need Google Analytics
Twitter:
# of Posts: 95
# of Comments: 1
# of Reshares: 17
# of Favorites: 10
Conversion Rate – Comments/ post: 0.11
Amplification Rate – Reshares/post: 0.18
Applause Rate- Favorites/post: 0.11
Economic Value- Need Google Analytics
LinkedIn:
# of Posts: 19
# of Comments: 0
# of Reshares: 11095
# of Favorites: 1
Conversion Rate – Comments/ post: 0.00
Amplification Rate – Reshares/post: 583.95
Applause Rate- Favorites/post: 0.05
Economic Value- Need Google Analytics