Mobile Insights 2015 –  A Recap of CES 2015 with Implications and Insights for the New Year

Welcome to 2015 and the year of ???

Jan16

App-Promo and Tapped Mobile have survived the madness of CES 2015 and are pleased to present a curated half day morning session on Thursday January 16th at the TIFF- Bell Lightbox, recapping CES 2015 with a panel of the top digital executives in Canada discussing implications from CES and insights into how they see the year ahead unfolding.

Enjoy a cup of coffee, light breakfast, and come in from the cold to warm up with Mobile Insights 2015.

Event Overview
8:30 Registration, Networking, Coffee and Light Breakfast

9:00 Welcome and Opening Comments.
Jed Schneiderman, CEO TappedMobile
Gary Yentin, CEO App-Promo

9:15-9:30 CES 2015 Wrap Up

9:30-10:00 Agency Insights
Jake Norman, CEO Mindshare Canada
Bruce Neve, CEO Starcom MediaVest
Will Pate, VP Digital Strategy, M2 Universal
Matt Di Paolo, Managing Director Digital Innovation, Sidlee
Moderated by Jed Schneiderman, TappedMobile

10:00-10:30 Brand Insights
Jonathan Dunn, Associate Director Sales Marketing, Bell Digital Media
Rahul Raj, VP Marketing of Ecobee
Mark Childs, Chief Marketing Officer, Samsung

Moderated by Gary Yentin, App-Promo

10:30-10:45 Mobile Personas 2015
Mark Baltazar, Vice President, Brandspark International

10:45-11:00 Recap and Questions and Answers

Registration Information

Registration is limited to the first 100 registrations and is free for qualified agencies, brands and digital innovators.  Simply click on  bit.ly/Mobileinsights2015 to register

SecurifyApp makes it safe to be Home Alone during this holiday season

Global emergency response app immediately alerts the authorities while sharing your location.

Securiy Icon

Securify Icon

PRLog – Dec. 9, 2014 – NEW YORK — More Americans fall victim to accident, theft and crime during the holidays than any other time of year. Securify mobile app for iOS and Android, brings emergency response into the 21st Century, enabling users to alert authorities within seconds while simultaneously sharing critical location and additional information (text, audio, images). Securify delivers a new level of safety and security for the entire family – whether at home or on the road. The app is particularly valuable for travel and any time users find themselves in an unfamiliar location.

“We cannot rely on yesterday’s technology while reporting today’s emergencies. Securify understands that every emergency has to be treated differently so all this information is necessary to provide a better and more effective service.” said Carlos Gotlib Micha, CEO of SecurifyApp.com

Securify allows you to accurately and precisely provide authorities with information (location- GPS, audio, images) about any type of emergency in seconds. The app displays real-time information about the progress of the emergency alert.

APP BENEFITS
Time:
 Reporting less than 5 seconds means faster response times for your emergency.

No speaking: Silence is golden, especially in certain emergencies. With Securify help is only a tap away.

Real-time feedback: Stay calm and informed with the progress of your alert.

Agents: Feel you need an agent? If you want to speak with someone, they’re just another tap away.

Recording: Enable 1 minute silent recording so agents can better assess your situation. You can also send as many voice notes, as you need.

Pictures: A picture is worth 1000 words; share your images with an agent for more accurate help.

About Ububble
Ububble is the mobile development company behind the Securify Application. Privately owned, Ububble is an industry specialist in global safety and security, working the government of Mexico, while focusing on developing mobile apps that help consumers live safer worldwide.

The SecurifyApp can be downloaded from the Apple App Store at www.bit.ly/SecurifyIOS and the Google Play Store at www.bit.ly/SecurifyAndroid

For more information, please visit www.securifyapp.com
View our promotional video at www.bit.ly/SecurifyVideo
Like our Facebook page www.facebook.com/securifyapp
Follow us on Twitter @Securifyapp

For Media Contact and further information:
Nikke Slight, @Apppromo
e:  nikke@app-promo.com
m: 1-917-971-7169

Legend of HeroesXIII is No.1 Card Game in App Store

@Apppromo is proud to be working with our client @HeroesXIIGame. It was was great to see the app rise to the No.1 position of the Card Games in Hong Kong for its launch weekend (May 31-June 1). Much more to come with the official @E3 launch in LA next week.  Its going to be a busy week, so if you are @E3 drop by our Booth in the Gaming and Social Media Pavilion (Booth 2623) to get some swag! and don’t forget to come to the official launch party- bit.ly/1m101yh HeroesXIII

ShanaTova App 5774 – A great way to celebrate Rosh Hashanah

App-Promo is proud to see our client’s application @Shanatovaapp application (www.bit.ly/shanatovaapp) get such great reviews and feedback. The marketing campaign, focused on social media (Twitter and Facebook) has been extremely successful and demonstrates the power of  social media marketing for mobile applications.

Shanatovaapp

Meet the new Canadian Family – The Mobile Hockey Mom, The Digital Dad and The Young and Wireless.

MobilePersonas

Insights on Key Mobile Consumer Segments in Canada to be discussed at launch event of research report in Toronto on July 25th, 2013 at TIFF Bell Lightbox.

Toronto, Ontario (July 8, 2013)- As mobile becomes an increasingly important part of everyday life for Canadians, there is a much greater need for advertisers, publishers and brands to gain Canadian specific insights into those who use mobile.  In response to this need, App-Promo, BrandSpark International and Tapped Mobile have partnered to conduct a detailed research study on the mobile habits of three key Canadian personas: Mobile Moms-The Hockey Mom, Digital Dudes-The Digital Dad, and Millennials-The Young and Wireless. The research looks at how these demographics use their devices and which channels are the most effective for reaching them. The study also provides key insights on how these demographics can be accurately targeted by brands and agencies.

“Through the Canadian Mobile Persona study, marketers, brands, publishers and agencies will be able to better understand how mobile is used as a media channel and how to use it as a platform to reach and engage with their target audience(s)” agreed Gary Yentin, CEO of App-Promo, Mark Baltazar, Vice President of BrandSpark International, and Jed Schneiderman, President of Tapped Mobile, the three partners behind this research report.

The complete study is available in a comprehensive report that will be available July 25th, 2013 covering insights for each key segment:

◦    How these Canadian personas use their mobile devices and why it matters to marketers

◦    The behavioral and attitudinal differences between smartphone and tablet usage

◦    The key differences between iOS and Android users that will impact your marketing plan

◦    The type of apps you should be advertising on to reach your target market

◦    The role of mobile for shopping along the path to purchase

Insights from this study will be presented at a launch in Toronto on July 25th, 2013 at TIFF Bell Lightbox from 9:30am-11:30am. The event is by invitation only and limited to the to the first 150 participants.  More information can be found at the website www. mobilepersonas.com

For Further information and all other media contacts:

Gary Yentin
gary@app-promo.com
@Apppromo

 

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