A great way to build momentum and buzz as well as start seeding your SEO efforts is to launch a Coming Soon page. A great Coming Soon page will provide just enough information to get your audience excited without overly commiting to things that may change. Be sure to include the ability to share this page via email and social networks as part of your app marketing efforts. It’s also a great idea to ask for email addresses so that you can contact those interested when your app is live.

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Every Tuesday App Promo will be providing tips on app marketing and promoting applications based on their experience leading marketing campaigns for applications across platform. These tips are like regular marketing vitamins aimed to boost discovery and visibility for app publishers to better succeed in the business of their apps.