Apple Search Ads Holiday Season Discovery Guide

Plan your holiday strategy.

Make the most of the festive celebrations taking place around the world, and ensure your Apple Search Ads campaigns are optimized to take advantage of key times.

Be ready for seasonal opportunities.

As the year comes to an end, people around the world look forward to taking time out, celebrating with friends and family, and sharing gifts.

Across regions, there are a number of key holiday moments that drive increased interest in certain app categories. Consider optimizing your campaigns to make the most of these seasonal opportunities.

Download the PDF Guide

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